The article “Financial Companies Use RSS Feeds” discusses how financial institutions are using RSS feeds to reach out to customers. It describes how banks and financial institutions were commonly known for being slow when adopting new technology and how this has changed. These companies can use RSS to stay ahead of their competition. Here are some examples of how these financial institutions are using RSS feeds: to communicate bank rate changes; analysis and monitor the stock market; customers can monitor mortgage rates, loan rates and real estate sales; people seeking employment in the financial industry can see job opportunities; to view foreclosures, auctions, and finance tips; to show bankruptcy announcements of companies that have entered into bankruptcy protection; and to keep up with any important financial news.
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